WISE Worksafe Blog

Should You Enforce a Staff Uniform Policy?

28 Sep 2018
Millions of employees in the UK are required to wear a corporate uniform, often to promote professionalism and portray a consistent brand image of the company. But is a uniform policy always necessary? We decided to explore the pros and cons of implementing a policy, as well as how you can go about writing your own.

Extending the Life of Workwear and PPE

19 Sep 2018

Taking care of workwear is essential if you want it to retain its protective properties and last for as long as possible. By choosing quality garments, following the manufacturer’s maintenance instructions, storing correctly, and repairing damage, you can extend the life of your uniform and PPE significantly.

Should Charities Provide Uniform For Their Volunteers?

13 Aug 2018
It’s critical that charities continue to inspire and look after their volunteers in order to achieve their ongoing goals. One of the best ways to do this is to provide branded clothing, workwear or protective equipment, even though it is not actually a legal requirement.

How to Select the Right Garment Sizes When Ordering Workwear

20 Jul 2018
Choosing the right sizing for workwear and PPE is essential to providing a comfortable fit and suitable protection. Inaccurate measurements or assumptions about sizing can waste both time and money, so it’s best to get it right first time. Wearing uniform that doesn’t fit correctly affects comfort, functionality, safety, appearance and durability.

How to Dispose of Branded Uniform Responsibly

19 Apr 2018

When corporate uniform and workwear garments are no longer suitable and taking up valuable storage space, it's time to consider disposing of them. There are several opportunities to reduce the impact of the waste this creates, so we decided to run through the options which are safest for the environment and for your organisation.

The Power of Uniform Part 4: Employee Engagement

22 Feb 2018

Having already covered how to stand out from the crowd, build brand awareness, strengthen brand perception, and drive customer engagement, this fourth and final instalment in our series on ‘The Power of Uniform’ explores how your corporate uniform can boost employee engagement.

The Power of Uniform Part 3: Customer Engagement

11 Dec 2017

Having explored how to stand out from the crowd, build brand awareness and strengthen brand perception, this third instalment in our series on ‘The Power of Uniform’ explores how your corporate uniform can drive customer engagement.

As mentioned in our previous article, driving customer engagement through your people is more important than ever, with the explosion in digital, online and automated consumer interaction. 

The Power of Uniform Part 2: Brand Awareness and Perception

21 Nov 2017

Whether you’re a marketing executive, procurement manager or managing director, building a strong brand is undoubtedly one of the core goals within your organisation. Following on from part 1 of our 'Power of Uniform' series, in which we explored how to stand out from the crowd, we’ll be considering how to build brand awareness and improve brand perception through uniform. We’ll break down the definitions of these branding measures, and share insights on how other brands enjoy widespread familiarity due to a strategically designed and implemented uniform.

The Power of Uniform Part 1: Standing Out From the Crowd

30 Oct 2017
Uniforms are at the heart of some of Britain’s most iconic brands. Take Royal Mail, Virgin Atlantic and Sainsbury’s as prime examples. It’s likely that one of the first things you visualise when you think of those companies is their uniformed staff.

The Secrets to Selecting a Uniform Your Staff Will Love

09 Jun 2017

A knight’s armour is crafted to instill fear into his opponents. A police officer’s uniform is to increase authority. A footballer’s kit is to encourage confidence and team spirit. In this article we share the secrets to achieving your goals through your uniform, while ensuring your team love to wear it.