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Along with choosing the colour palette for your logo and branding, the choice of colour for your staff uniforms and corporate clothing can have a significant impact on brand perception. As discussed in our previous article about the importance of consistency in your company clothing, colour consistency in branding is key to forming a cohesive, professional image and maintaining recognition. This means achieving consistent visual representation both online and offline.

We decided to create this guide to help you ensure your company colours remain consistent across all mediums.






Author

Glen Smith

Having worked at WISE Worksafe for over 15 years, Glen Smith our Marketing Manager has a wealth of experience in corporate branding and company clothing. He has a passion for making brands stand out from the crowd, and coming up with innovative solutions to support our clients in this process.